$4.5 MILLION IN SALES AT 12X ROAS FOR AUSSIE FURNITURE BRAND

THE SUMMARY

We worked with a National Furniture retailer over 12 months to improve their Social Media presence & implement advertising to increase online sales. Their Main Objective was for Ecommerce to deliver 10% of their total revenue. This has been achieved & we’re just getting started!

THE GOALS

  • Improve Social Marketing Strategy
  • Leverage database & online community
  • Use FB & IG Ads to drive targeted traffic
  • Use Remarketing to drive conversions
  • Track conversion value & ROI
  • Optimise campaigns to increase RO

THE STRATEGY

  • We focused on taking customers from awareness, to consideration, to purchase.
  • Split tested hundreds of ad variations at each stage of the funnel.
  • Segmented audiences by activity & engagement across online channels.
  • Dynamic ads delivered the right message, to engaged shoppers, at the right time.

THE RESULTS

THE PROOF