We worked with BodyFit Training Prospect to help generate new customer memberships for their branch.
We achieved 338 total leads at a cost of only $12.16 each! Out of those 338 Facebook leads, 165 signed up to become a member (All of this during Covid19)!
Check out our results below.
THE GOALS
- Improve Social Marketing Strategy
- Leverage database & online community
- Use FB & IG Ads to drive targeted traffic
- Use Remarketing to drive conversions
- Track conversion value & ROI
- Optimise campaigns to increase ROI
THE STRATEGY
- We focused on generating form fill completions at top of funnel/cold traffic.
- Split tested dozens of ad variations to see which combination of creative and copy worked best.
- Segmented audiences by interests/email lists.
- Video ads delivered the right message, at the right time
THE RESULTS
THE PROOF
